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Making pitches that last…

Posted on December 21, 2007 by Jawwad

Lessons learnt

  1. If you have something important to say, say it within the first 10 minutes. Rather than closing with a bang (the most important slide of your presentation), start with one.
  2. If a pitch is not important enough for you to practice, it is not important enough to be made.
  3. Respect the time, the intelligence, the context and the pain of your audience. If you don’t, you will lose theirs.
  4. Answer the question asked, not the one you know the answer to.
  5. Sometimes a simple yes is enough.
  6. Focus on the business problem.
  7. Read Guy Kawasaki’s blog.
  8. Listen.

 

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