- If you have something important to say, say it within the first 10 minutes. Rather than closing with a bang (the most important slide of your presentation), start with one.
- If a pitch is not important enough for you to practice, it is not important enough to be made.
- Respect the time, the intelligence, the context and the pain of your audience. If you don’t, you will lose theirs.
- Answer the question asked, not the one you know the answer to.
- Sometimes a simple yes is enough.
- Focus on the business problem.
- Read Guy Kawasaki’s blog.