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Reboot goes on sale online, gets featured at CIO, the Standard, Network World or the Ides of March

Posted on March 13, 2010 by Jawwad

What a week it has been.

Last night was the first night in 7 days that I slept for 7 hours. My average naptime for the week was an astonishing 4 hours, excluding the time I spent power napping waiting for the red traffic light to change to green, on hold waiting for customers to pick up their phone and tell me when they will finally clear my invoice and catching a few winks in between at work when no one was looking.

But it was a great week with a number of surprises and some very rewarding firsts.

Google checkout made my entire week on Monday when we integrated with the Google Merchant account and put Understanding Commodities Risk and Reboot for sale with less than two hours of work. A ten year goal-in-frozen-storage that got met via a chance encounter with Badar Khushnood at Google.

Two days later we sold our first electronic copy of Understanding Commodities Risk. Off went a mail shot to everyone who made this amazing event possible.

With Zafar Khan at Sofizar holding our hands, we updated the landing page for Reboot about 3 times a day, every day for the last 4 days.

And this morning when I came in and started digging for content for the Reboot page, what did I find?

I found that The News and CIO Pakistan have both featured the book, this month in their book review section. But even more importantly the CIO content got picked up and featured in the one and only Industry Standard as well as Network world.

I am not sure how many of you remember the Standard. In 1997, 1998 and 1999, there was only Standard when it came to the Industry. You bought, read it, salivated over it and wished that one of these days, they would feature a piece that you would write about your book. On the other hand, if you really wanted to date yourself and prove that you were there when the world went up and down driven by network traffic, page views, lofty valuations, mood swings and hangovers at NASDAQ, all you had to do was to drop the name of the Standard.

So this Saturday afternoon, still recovering from my sleep deficit of the week that still has two more days to go, I looked at my byline on the Standard and wondered why I took so long to write a piece for Rabia Garib when she had been on my case for ages to put a few lines down for her.

Thank you Rabia! You are a gift from God and I am an idiot for all the times I said no to CIO Pakistan.

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