Desi Back to Desh

Between airports, airplanes and transit lounges

Writing

500,000 page-views, 4.5 years, three incarnations

I had been so busy with work, travel, travel, work and breaking the 3 dollar Adsense barrier that I completely missed a milestone I had been eagerly awaiting for the past few months. Somewhere in May, (don’t know when), the Desi Back to Desh blog crossed 500,000 page views. I was just checking my regular […]

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Memories, Cookaracha Guides or Venture number two…

Much before Reboot and the Blue Screen of Death, before the Alchemy discussion on our family dinner table and the wild dreamy bet that turned out to be Avicena, before blogging and before DesiBackToDesh, in a land far far away (then marked as Geocities in Jedi lore) there was once a venture named Cookaracha Guides. […]

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Telecompk on Reboot

Babar Bhatti covers Reboot on the Telecompk blog.

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A review, a review, my kingdom for a review

Finally, courtesy of Salman Latif at the Book Review blog, a review of Reboot, Second edition. ‘Reboot – in search for the land of opportunity’ is not the sort of book you usually find on stores. Take a quick walk down the shelve-lanes of bookstores and you’d find hundreds of self-help books with success stories […]

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Reboot now available on Readers Club, Karachi

For those of you who were waiting to get a copy from your local friendly library, here is the link to the book on the Readers Club site in Karachi. The book is in stock now.

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Here you go Mohtashim

Here is my well thumbed copy of Reboot (the book) on my startup bookshelf along with other well thumbed titles. And for those of my friends who have difficulty reading anything other than IBM manuals on Strategy in Bulgaria and Dubai (yes that means you Adnan), this edition also has lots of pretty pictures, at […]

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Omen II?

289 Posts, 666 comments, 300,000 page hits, 3 years after I discover blogging as an outlet for my rants… And my top twenty referrals are from the evil search engine from the evil empire in Redmond, named after my favorite features editor from Fortune.

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My crazy ride to see my word in print

For more than a decade of my life I was a professional student (which means that I worked, took exams on the side for a professional designation and waited for a very long time to add three letters against my name). A chapter that started in the monsoons of ’89 in Bombay finally closed itself […]

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Building your brand, Engro Foods and Omore…

Donald Sexton‘s International Marketing class was scheduled for Thursday evening, an hour before happy hour at Columbia. In 12 sessions spread over twelve weeks Don planned on teaching us everything we ever needed to know about building global brands. Each class would start and end with Don’s personal collection of the best advertising done in […]

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Outliers…

Malcolm Gladwell is better known as the author of Tipping point. Outliers promises to be the book that would out shadow the success of his first best seller. Here is a quote from the last page “It is impossible… for any other outlier for that matter, to look down from their lofty perch and say […]

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